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APAX MOMENTS | HOME TO LUXURY 地标派对

APAX Group APAX 2022-06-17



一个中国最奢华的地标,一个吸引国际最顶级巨星、名人、时尚达人汇聚的时刻,一个饱览国际最高端臻品的机会,一个VIP最专属的体验。数以千计的贵宾参与到这场全明星派对,包括高层领导、商务合作伙伴以及海内外知名媒体。

Hang Lung Properties was set to mark a milestone in the history of its flagship Shanghai, Plaza 66, to celebrate the completion of a transformation that looks to redefine luxury retail in China. Thousands of guests, including business partners, and investors, as well as local and overseas media attended the star-studded celebration.



就在2017年九月八日,上海恒隆广场 Home To Luxury 盛装派对隆重呈现。同时,“66璀灿汇展”,云集世界顶级时尚品牌,呈现惊艳全球的视觉盛宴,捕捉臻品风尚。

The grand celebration - Home To Luxury was to mark the transformation of Plaza 66 in Shanghai on September 8. The highlight of the soiree was not only star-studded celebration but the 66 Showcases, which showed numerous luxury brands unveil their autumn/winter 2017 collections along with exclusive lines.


RED CARPET


                      影星 陈学冬 


                     超模 奚梦瑶                                         影星 杨祐宁

著名博主 Gogoboi                             主持人 李亚男                       

甜点女王 Janice Wong                      著名博主 包先生

米其林星级主厨 Michael White          巧克力大师 PIERRE MARCOLINI 

摄影大师 David LaChapelle        著名室内设计师 Ilse Crawford

                                                      时尚街拍摄影师 Tommy Ton 


SPECTACLULAR OPENING 

SUPERSTAR PERFORMANCE


3D 投影拉开了恒隆升级庆典的帷幕,恒隆中庭气势恢宏。

The 3D mapping kicked off the grand ceremony by highlighting the beauty of the plaza 66 atrium and the shopping levels.


恒隆地产高管集体上台举杯欢庆Plaza 66的华丽升级。

Board of directors of Hang Lung Properties made a toast to the grand ceremony for Plaza 66.



国际明星,格莱美大奖优胜者 Alicia Keys 应邀亲临现场,为贵宾们呈现了她最有代表性的作品,共同祝贺恒隆完美升级。 

International superstar, the Grammy© Award winning Singer - Alicia Keys performed her greatest hits in the splendid evening to mark the mega-scale transformation of Plaza 66.


INTERACTIVE AREAS

The Living Vetrina 

The Whimsical Woods

The Cover Shoot

Culinary Artist Janice Wong 

Famous Mixologist - The Clumsies


全程以及全场都为嘉宾们准备了精美的食物与饮料,精美程度已不仅是食物更是艺术。

The food creators for the night blithely blurred the lines between culinary and visual masterpieces through the whole six floors.


THE 66 SHOWCASES CAMPAIGN


自9月8日起至9月30日,66件限量定制佳作恒隆独家联合展,极尽奢华,不可错过。

You can't miss the 66 limited edition masterpieces which are exhibiting together at Plaza 66 for the first time ever until September 30th.


ROOFTOP PARTY

DJ Florian Picasso and The Clumsies

https://v.qq.com/txp/iframe/player.html?vid=d1324wmuqkx&width=500&height=375&auto=0


APAX非常荣幸可以与恒隆地产一起庆祝这次Plaza 66 的全面升级,作为上海地标性建筑,更加奠定了恒隆在沪的独特不可动摇的领先地位,我们共同欢庆这一历史性的时刻 - 迈进奢华新里程。

It's our pleasure that APAX has the honor to celebrate the historical moment with Hang Lung Properties. Hang Lung Properties will further strengthen its unique positioning as Shanghai's Home to Luxury; always going the extra mile to extend its leading position in the market.




TO BE CONTINUED,

STAY TUNED!







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